Understanding Influencers from Sara Lingafelter

“Subtitled #influenceme … this is a one-hour presentation from the 2011 Outdoor Retailer Winter Market show. Sara Lingafelter has been active as an influencer herself since 2008, and shares insights about how the outdoor industry can better understand and connect with their audience.” – Sara Lingafelter

Understanding Influencers from Sara Lingafelter on Vimeo.